ASPO

Dear ASPO members,

Herewith you are cordially invited to the upcoming ASPO Herfstsymposium to be held on October 15, 2010, at Leiden University. The theme of the symposium is Social Influence. Please find a more detailed description of the symposium and the list of speakers below.

ASPO Herfstsymposium ‘Social Influence’

People are influenced by numerous messages, products, advertising and other people on daily basis. Social influence concerns behavior by one person that is intended to change the way another person behaves, feels, or thinks. This popular and rapidly growing field of inquiry examines various topics such as different forms of persuasion and resistance to influence; communication and social marketing; consumer decision making and more. Its immediate societal relevance has made social influence research a subject of steadily growing interest from both the scientific and the business communities.

With seven keynote addresses, each followed by a plenary discussion, the ASPO Herfstsymposium is designed to introduce you to the cutting-edge, research on issues including – but not limited to – evolutionary perspectives on social influence; the role of self-regulatory processes in consumer judgment; evidence based government communication; the gap between science and the communication practice; and reactance.
In order to achieve a fully interdisciplinary perspective on social influence, keynote addresses are delivered by researchers from various disciplines, including Public Communication; Marketing; Economic, Consumer, and Social Psychology. Moreover, two field experts in the area of marketing, communication and behavioral change will discuss their work during the seminar.
We are proud to offer you an impressive line-up of renowned experts in their fields, including Prof. Dr. Bob Fennis (RUG), Prof. Dr. Bert Pol (Hogeschool Utrecht and co-founder of Tabula Rasa), Prof. Dr. Rick van Baaren (Radboud University and co-founder of Dijksterhuis & van Baaren), Dr. Rob Nelissen (Tilburg University) and Dr. Sjoerd Goslinga (de Belastingdienst / Centrum voor Kennis en Communicatie).

We hope to see you at the Herfstsymposium!

Important information:
Regular registration fee is 10 euros. This includes lunch, coffee/tea and drinks afterwards.
Deadline for regular registration: October 5, 2010.
Registration fee at the door is 15 euros.

Registration procedure:
Please follow the instructions below to transfer the fee amount. You will receive a conformation email upon our reception of the fee. This conformation email is your registration proof.

For payments from in the Netherlands, please transfer the appropriate amount to account nr. 53.05.10.677 to the name of Universiteit Leiden. Please specify the following together with your transaction:
Section of Social and Organizational Psychology
SAP number: 2405 054 524
Your name
ASPO Herfstsymposium

For payments from outside the Netherlands, please transfer the appropriate
amount to:
Algemene Bank Nederland
Stationsplein Leiden
Leiden University
Faculty of Social Sciences
Bankacc.no.: 530510677 Swiftcode: ABN ANL 2A
IBAN: NL46ABNA0530510677
Section of Social and Organizational Psychology
SAP number: 2405 054 524
Please, specify your name and ASPO Herfstsymposium.

If you have any questions, please do not hesitate to email me at kouzakovams@fsw.leidenuniv.nl

Until October 15,
Kind regards,

Marina Kouzakova

Dr. Marina Kouzakova
Department of Social and Organizational Psychology
Leiden University
P.O. Box 9555, 2300RB Leiden
Tel: +31 71 5271984
E-mail: kouzakovams@fsw.leidenuniv.nl